Long Track Record of Success Within the Club Industry

Drawing on over 30 years of industry experience, including serving as CEO and COO of several major club and spa companies, Art Curtis formed CurtisClubAdvisors, LLC, in 2011 to serve the global fitness and wellness industries by providing services to help companies grow and improve profitability. Curtis brings a long-standing personal interest in health and fitness and a wealth of experience to his clients. Over the years, Art has lead business turnarounds, successfully integrated the acquisition of numerous club companies, opened new clubs, developed high-performing management teams, developed and implemented new management systems, and created multiyear reinvestment plans resulting in the deployment of several hundred million dollars of capital. He has worked with private equity firms and major real estate developers.

  • Most recently, Art led Millennium Partners Sports Club Management, LLC, as CEO following Millennium Partners’ 2006 acquisition of five Sports Club/LA and Reebok Sports Club/NY clubs from the Sports Club Company. The six clubs included locations in Boston, New York, Washington, DC, Miami, and San Francisco. Prior to the acquisition, he served as an advisor to Millennium Partners, a real estate development company, where he helped to conduct due diligence and develop the turnaround plan for the pending acquisition. Following the acquisition, Art established the corporate office in Boston and assembled the Management Team. Within the first 3 years following the acquisition, the management team reengineered many of the business processes, which resulted in significant reduction of overhead expenses. Top-line improvements were achieved in several areas, including average dues revenue per member and private training revenues increases of 19% and 24% respectively. The combination of revenue improvements and expense reduction resulted in over a 250% improvement in net operating income.
  • As CEO of Stonewater, a national consolidation of more than 20 day spas by Falconhead Capital, Art led a turnaround effort that resulted in substantial improvement in business performance allowing a successful strategic merger.
  • As COO of Wellbridge, an upscale operator of multipurpose clubs and spas owned by Starwood Capital and Chilmark Partners, Art was part of a high-performing management team that guided rapid growth from eight owned clubs to over 40 in five years through a combination of acquisitions of individual clubs and regional chains along with several greenfield clubs.
  • While Vice President of the Columbia Association (Columbia, MD), one of the nation’s largest planned communities, Art developed a Master Plan for the growth of the Association’s extensive portfolio of recreational facilities, including several athletic clubs, tennis clubs, aquatic centers, and golf courses. Under Art’s leadership, teh Association was able to substantially improve profitability and cash flow.
  • During his four years at U.S. Health (dba Holiday Spa), Art served as the VP of Education, Research, and Program Development, and was instrumental in the planning and execution of a growth strategy that saw the company grow from 25 to 48 locations across seven states, including the opening of two new markets in Atlanta and Boston.
  • As Vice President of American Health Management and Consulting Corporation, Art helped AHMAC’s Health Promotion Division develop corporate wellness programs and medically-based fitness facilities for Fortune 100 companies, including ALCOA, Westinghouse, and Sun Oil Company.

Dr. Curtis received his Ph.D. in Exercise Physiology from the University of Maryland, where he served as a Research Assistant in the newly-created Sports Medicine Center. His graduate training and research were funded by grants to the Sports Medicine Center from the U.S. Department of the Navy. Art also holds a Bachelor’s Degree in Business Administration and a Master’s Degree in Exercise Physiology from Bowling Green State University in Ohio. He is a Fellow of the American College of Sports Medicine and was among the first groups certified by ACSM as both a Director of Preventative and Rehabilitative Exercise Programs and a Clinical Exercise Specialist. Dr. Curtis has taught courses in Exercise Physiology at the Graduate Schools of the University of Maryland and the American University in Washington, D.C. Art is currently a mentor to students enrolled in the Dallas Hamilton Center for Entrepreneurial Leadership in the College of Business Administration at Bowling Green State University.

Art has been a member of the IHRSA Board of Directors since 2008, and has served two terms as Board Chairman. He was also recently appointed to the Board of Directors of Cybex, one of the world’s leading producers of premium commercial fitness equipment.